Monday, December 21, 2015

Are Airlines Gouging Us With Add-Ons?

It seems that every day the airlines think up some new charge to tack on to the basic ticket price. Many passengers are beginning to question the legitimacy of these add-ons, suspecting that fliers are being gouged.



The advertised price of an airline ticket these days is only a fraction of its true cost. A price may be displayed as $79, but taxes and fees can boost this to over $300! These extra charges are annoying, but aren't actually the carrier's fault (they are imposed by governments, security agencies and airports) and can be found in the fine print of the ad. What really irritates the flier, is all the sneaky add-on charges that the airlines impose, but aren't so up-front about.

These extras include such things as checked baggage, extra legroom, food, pillows and blankets, in-flight entertainment and Internet, on-line seat selection, access to lounges, and priority check-in. If you want a paper ticket, this can cost another $40. There are airlines now that even charge for those little bags of peanuts. It seems that every year, they find some new way to sneak a few more dollars out of the customer's pocket.

How necessary are these add-ons? It is a reality that every year the cost of transporting passengers rises, the main factor being the price of fuel. Airlines are faced with the choice of increasing ticket prices, or tacking on extra charges. Raising the ticket-price makes their fares seem less attractive to comparison shoppers, and there is a belief that once customers make a decision based on the advertised fare, they won't back out when presented with a bunch of extra charges. Also, as each fee isn't that great,. the purchase appears less intimidating than when a total amount is presented up-front. Many, however, feel that this is a less than honest way to business, and that the ticket price should reflect the true cost of the flight.

Annual revenue from extra fees has increased between 40% and 60% (depending on the source), to nearly $22 billion over the last couple of years, and is expected to play an increasingly important role in the airlines' bottom line. "Ancillary revenue is a growth market and it's here to stay," said Ian Wheeler, head of distribution and marketing at airline-technology provider Amadeus IT Group SA (The Wall Street Journal. Daniel Michaels, May 11, 2011).

One way to avoid the high cost of flying, is to remember that these add-ons are options, and you aren't forced to pay extra for what you don't want. On short trips learn to get by with just a carry-on bag, thus avoiding a fee for checked luggage. Bring a book, and you won't be paying for in-flight entertainment. You can use your own inflatable pillow, eat your own food and get by with the seat that the airline chooses for you.

Although the airlines could be more up-front about the full cost of flights, making the customer pay extra for add-ons, rather than increasing the ticket price, makes sense. This way customers can choose how "no-frills" they want their flight to be, and not have to pay for things that they don't want.

Shopping for cheap airline tickets on-line makes good sense. It is the ideal way to compare fares, and research what exactly is included in the advertised price. As always, do your homework. There are still bargains to be found, especially when you don't have pay for a lot of frills that you don't really need.

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I'm Ian Stevenson, administrator and author at Flights To Tours.

Article Source:-  EzineArticles